The world has changed with Covid19. Without a doubt climate change is already happening. The slippery road of business is changing the way we make long terms plans. The idea of planning for continuous growth is no longer reasonable. Concepts have to be sustainable and fair. Communication honest and flexible. So then. Transformation of business requires new thinking and new models of cooperation that help clients persevere.
WELCOME TO THE
Yes. Many companies need more spice when it comes to conceptualising, creating and designing powerful communication and marketing solutions. And No. Investing in an average or generic campaign isn´t the way to success. That’s no secret. Sometimes companies are not happy with a conventional agency performance, contracts, budgets, effectiveness or attitudes. And of course. Clever concepts and unique creation are rare. Well. Now there´s the PepperClub, with lots of pepper and an attractive modular concept to engage clients.
Courage meets creativity. The new campaign for Triodos Bank Germany focuses on the changing awareness of customers and the first CO2-neutral investment funds to combat the climate catastrophe. Of course, the imagery is disturbing, beyond the usual promises of the ideal banking world with profit and carefree promises. But so is the brutal reality of our burning, drying out and polluting planet. We have used only real photos for the motifs. And we want to bring home in all clarity that the house is burning. In the light of the disasters that mankind has created, the human hand is the visual reference point for the viewer. The crystal ball symbolizes the globe; the planet; our world. It is in the hands of the customer and it is also the bank that shows a solution. “Your money makes the world go right” refers of course to the well known phrase “Money makes the world go around”. In combination with the pictures it becomes the vision and the mission.
LATEST PROJECT – TRIODOS BANK FRANKFURT
Credits: Florian Koos, Director of Communications, Jan Miller, Head of Marketing @ Triodos Bank Frankfurt, Sven Ruhs, concept, creative direction, Tanju Housein, strategic planning, Andrea Burk, graphic design, Sanne Gebhardt, copywriting, animation schokolade Berlin, producer Volker Dreixler, sound design, Peter Hardt, Jankowski Soundfabrik.
THE AD CAMPAIGN RUNNING ON SOCIAL MEDIA, OUT OF HOME AND PROSPECTIVLY AS COMMERCIALS
Experience is a must. Sure thing. We combine many years of experience in marketing, communication, advertising and the photo, music and film sectors, holding top level positions. You’ll find more about us by clicking the member profiles. The PepperClub members and partners bring together experience across many different fields of expertise. We know how to build and relaunch brands, write storyboards, produce audio-visual content, film, music, radio advertising, create magazines, design print campaigns, packaging as well as online marketing and social media. Ultimately. The whole range of agency work.
So, what´s the difference at the PepperClub. First of all, it´s not an agency. But. A network of excellence and skills not a portal for freelancers. Instead. It´s an association of people who know each other well, have worked together successfully for clients and trust each other.
There´s no fancy agency office building you have to pay for. No luxury company cars. No back office. No board of directors. Just the people you need to do the job. Clients can go for a single project and hire a member solo or they can get a team that creates a complex campaign covering all media. From problem analysis to production.
The good or promising result of one part of a job might be the best recommendation for the next. If you’re satisfied you move forward with us to the next level; you go on. You stop where you are with no obligation and we see you again next time. It’s that simple.
The PepperClub is international. Actually, members are located in Germany, UK, Canada, Portugal and South Africa. Why is that something special? It’s the talent, the experience and cohesion of the team that keeps the client satisfied.
Pepper can change its color. It turns red or green and white as well. Exactly. We look at things from different angles. In terms of creativity, way of life, smartness and culture. We also think that Art, Design and kindness as an expression of humanity and empathy is a key for catching consumer or client’s attention and understanding. Honestly. Let us all be nice.
We work in digital offices from any every place. Meetings in-person and travelling are reduced to the minimum. Corona has educated us already. And it works well for the budget too.
- Agile approach to action
- Candid and confidential collaboration
- Step-by-step planning and progress
- No long-term contracts
- Transparency at all stages
- Full control of each step in a modular system.